How Fashion And Technology Will Rule The World In Future.

The importance of technology in fashion is undeniable. This is because with every step that technology makes, the fashion industry is always following close behind. The incorporation of technology in fashion has resulted from the demand for more advanced fashion products. It is due to this demand that fashion designers are forced to think deeper on how new fashion designs can be improved by the current technology. The close relationship between the two fields have made it possible to predict future fashion trends. Simple fashion innovations such as the use of air bags for cyclists, which seemed like a dream are now quickly becoming a reality.

For designers that are willing to take initiative, the current trends provide them with opportunities to gain competitive advantage over their counterparts. An example recycling. Whereas a few years it would be unconceivable to use recycled materials for fashion designs, the trend has begun to grow. This is because with the new technology designers are able to convert the recycled materials into fabulous fashion.

The dependence between fashion and technology is mutual. This is because even technology relies on fashion for popularity. An example is the wearing of Google glasses which was unpopular among people until top designers started using them with their models. Since they were showcased on the runways, they have become a popular accessory which can be evidenced by the increase in purchase of these glasses as reported by Google.


Chris Burch is an entrepreneur in the fashion industry. He is the founder and Chief Executive Officer of Burch Creative Capital. The company has its headquarters in the City of New York. The firm mainly provides services in brand development and in the management of venture investments. Burch was born on March 28, 1953 in Pennsylvania. Burch started his industrious career in the fashion industry while he was still a student at Ithaca College. Together with his brother, they raise some capital which they used to buy sweaters in large quantities at discounts and later sold them outside the campus at a small profit.

With time, his business became successful which made him open bases of operation in other nearby colleges. Within 10 years, the small business that he started while still in campus had grown into a multi-million dollar company. Apart from the fashion industry, Burch has been involved in other investments such as real estate, telecommunication and film production. He also owns a few resorts in major cities I the United States. In 2013, Forbes estimated Burch’s net worth to be more than 1 billion dollars making him attain the title billionaire.

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